If you run a small indie business, then how do you create coherent branding, but on very little money? You don’t have to pay a fortune for ugly custom design, there are talented designers who create affordable premade themes, fonts, logos and social media templates. Use them to brand anything from blogs to reusable shopping totes.
Lisa Glanz is sure to become one of your favourite graphic designers, when you discover her gorgeous designs. Based in South Africa, her own site has lots of tutorials and freebies.
If you don’t have the editing software (or don’t know how to use it), most designers will do the work for you, for a small fee. You can also use these graphics (purchasing an extended license) to make gifts to sell in bulk, such as your own greetings cards, customised in any way you want. Also see how to start your own local blog.
If you run a little shop or non-profit, here are some great examples by Lisa, on how to use her designs to create your own cards, reusable mugs and reusable shopping bags:
