If you run a small business, you likely don’t have the time or money to afford big branding. But the good news is that you don’t need it!
Simply choose one of these small companies to create affordable and creative branding for your small business, to stand out from the crowd (and leave all the techy-headache stuff to others, who know what they are doing!)
Then you can focus on what you love doing, from writing and designing to taking photographs or doing good – or all of it!
Affordable Templates & PAYG Design
Anouska Rood is a talented techy designer from over the pond in The Netherlands. She designed our beautiful free e-book on 19 ways to empower your community. For a small set fee, you can order quick techy and design fixes, if you’re a small business on a budget. All with excellent design and top-notch customer service!
You can order a ‘quick fix’ or buy hours at a discounted rate (to use up within the year). Or use of her lovely templates to create your own documents and e-books.
Gorgeous Affordable Business Branding
If you are a small indie shop or business (or run a website or blog), then The Design Pixie offers gorgeous affordable business branding templates, just download to use on your website, or find a local printer to use recycled card for letterheads and business cards etc.
Some of her designs mean you need to edit yourself in CANVA, but others (for a small charge) let you get the editing and colour changes done for you.
This Aussie designer strays away from the ‘normal boring’ and goes pastel pretty or fun colourful, depending on what you wish for your business. Help yourself to stand out in a crowded market, for just a few pounds.
Branding is important (everyone knows the logos for Tesco or Argos, right?) But as a small creator, you can push the boat out and do something different, away from monotony.
Before branding your business, do a quick check to cover your legal bases. You don’t want to spend money on an ‘official name’ for all your marketing literature, if it’s similar to other companies, as people may mix them up!
Should You Pay for Marketing?
In most cases, that would be a big fat ‘no’. Because although there’s nothing wrong with PR companies, most people can’t afford them, and won’t get their money back, just from a press release.
Instead, just focus on quality and have patience. A small indie shop or site that’s any good will eventually attract customers and followers, even if takes a couple of years. You can use things like loyalty cards, but don’t get too gimmicky, as it looks desperate. And you could send yourself bust!
